The inaugural Pensions Insight Pensions Communications Forum, held on 17th February in central London, was a roaring success.
More than 80 delegates heard from industry experts about the latest breakthroughs in the fast-growing field of pensions communications.
This included insights on the role of gamification, as well as advances in the science of behavioural psychology that are helping to ‘nudge’ members in the right direction.
Attendees were also treated to examples of how some of the biggest schemes in the country were putting these techniques into practice to engage their members.
This included sessions on how United Utilities went back to basics, how LV= used games to encourage savers to take advantage of matching contributions, and how Tesco launched a new DC scheme.
We hope to welcome you back next year for the Pensions Communications Forum 2017.
editor, Pensions Insight